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  • linkedin-cert

    Earn your LinkedIn Certificate!

    LinkedIn is a powerful tool for business professionals of all kinds. As a certificate holder you can be assured you will quickly become the resident expert at your company to take full advantage of all the opportunities LInkedIn brings to a social media marketing campaign.
    • • Over 70 lessons
    • • Average lesson length of 5 minutes
    • • Online quizzes
    • • Homework assignments
    • • Final exam
    • • Certificate* from Splash Media U
    • • Dedicated instructor/coaches to help guide you through the program
    * Must achieve 80% or higher on final exam
  • Find out how to optimize and manage your LinkedIn account and learn about creating, growing and leveraging LinkedIn Groups, using LinkedIn advanced search to find leads, advertising on LinkedIn, and building your reputation as an industry authority. At the end of the LinkedIn course, students should be able to:
    • • Apply the Tactical Wheel to LinkedIn.
    • • Describe each section of LinkedIn and its purpose for business.
    • • Properly set up a LinkedIn Account.
    • • Properly set up a LinkedIn business page.
    • • Properly set up a LinkedIn Group.  
    • • Explain how to use LinkedIn to find job openings.
    • • Find and join LinkedIn Groups.
    • • Listen on LinkedIn.
    • • Use LinkedIn search.
    • • Build community on LinkedIn.
    • • Promote LinkedIn profiles, business pages, and Groups.
    • • Apply best practices for broadcasting on LinkedIn.
    • • Plan and implement LinkedIn content strategies.
    • • Generate leads and sales using LinkedIn.
    • • Develop effective calls-to-action.
    • • Apply best practices for LinkedIn Ads.
    • • Interpret LinkedIn metrics.
    ▼ Download program syllabus.
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