Social Media U Training and Education Program
Social Media Education in High Demand
Companies around the world are trying to make sense of social media and its impact on their business. In the beginning, the prevailing thought was that a high school intern could meet the social media needs of a business, but such interns lack the marketing experience necessary to leverage social media marketing to its fullest potential and thereby make a positive impact where it matters most—the company’s bottom line. Businesses of today need a person who understands not only how social media platforms work, but also has the strategic thinking skills needed to use these platforms to drive results for their business in the form of an active online community, new leads and ultimately increased sales. That’s why social media professionals are often the most sought-after experts in marketing. Here are a few of the most important social media education needs of any business:
- Overall Social Media Strategy
- Implementation Plan
- Employee Training on Proper Protocol
- How to Run Effective Social Media Campaigns
Why Splash Media U?
At Splash Media U, we believe social media training is best delivered by people who manage social media and online marketing efforts for real-world clients on a daily basis. Someone who only studies social media theories but rarely applies them for real clients probably does not have their finger on the pulse of what is really working in the dynamic world of social media marketing. Our trainers are professional social media managers from the Splash Media Agency from which Splash Media U was born, using case studies of actual clients with tangible, measurable results. We have built over 500 online social media marketing classes using a state-of-the-art $5.5 million virtual set studio. We also conduct “live” classes, which are instructor-led interactive environments that provide for a second-to-none interactive learning experience. Splash is also working toward receiving its accreditation, which will make Splash Media U one of the first accredited social media education providers of its kind.
Splash Media Agency serves the social media needs of hundreds of clients, and we are in the trenches, working and creating a return on investment for each client. We completely manage their online presence, including content for Twitter, Facebook, LinkedIn, YouTube, Pinterest, and their blogs. We know what works and what doesn’t, and we understand the challenges that face a wide variety of businesses that plan to leverage social media as a marketing channel. That knowledge and understanding is why we are uniquely suited to be the best possible teachers of social media marketing strategies and tactics.
We employ over 30 social media managers, 120 blog writers, and a bank of social media listeners that are keenly attuned to online conversations. We invented our training programs as a result of our struggles to train our own team members. We have assembled the best curriculum, teachers, and industry best practices—no one else can offer social media training that is as relevant, engaging, and complete as ours.
Our Splash Media U team includes award-winning video professionals, veterans of a constantly-evolving web/social media industry, innovative software developers, and strategic thinkers with valuable experience when it comes to building successful businesses. This team is the perfect mix of technology and creativity; marketers who got in on the ground floor of the digital revolution, television producers/directors who blazed a trail in corporate communications and training, and social media specialists with stellar résumés as branding and content experts.
Splash Media U envisions each graduate will have the unique social media marketing expertise to transform diverse business enterprises that compete in 21st century global markets worldwide.
Splash Media U’s mission is to offer an accredited, innovative online education in social media marketing that prepares students with unique expertise to achieve their professional goals and improve the productivity of diverse business enterprises.